How to make a strategic Marketing Plan to sell Basmati Rice in Gulf countries?

Indian and Pakistan basmati rice has big demand in Gulf countries. There are many brands available, yet required to know the total potential of basmati rice in the GC.C countries? If you can get the potential of each country (U.A.E, Oman, Saudi, Qatar, Baharain & Kuwait) and the major market share for major brands, would be essentail to know. What promotions , when (period) and what would be the budget for the promotion to promote your owen brand of Basmati rice ?